BOSS is an elite German premium luxury fashion house and a core division of the renowned Hugo Boss Group, which was originally founded in 1924 by Hugo Ferdinand Boss in Metzingen, Germany. Following a major global brand refresh in 2022, the company separated its identity into two distinct labels, cementing BOSS as the definitive brand for modern, tailored elegance under its empowering global slogan: #BeYourOwnBOSS.
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